Drive is different for everyone. Yvon Chouinard is driven to preserve the natural state of our wild places. Andrew Skurka is driven to find adventure in the backcountry. Trail Sherpa is driven to help outdoor brands tell their stories.
The challenge that Brands face
Fostering grass roots support – Every new product, idea, and service is shaped by the community that embraces it in the early stages of its life. These early supporters usually have a passion for the brand or the product itself. This often positions them as influencers within their social circles. Consumers look to these influencers for opinions and feedback before they make purchase decisions or offer their support for non-profits and causes.
Giving them tools to talk – The success of a new product or the fundraising campaign can hinge on the brand’s ability to capture the attention of the influencers in the early stages of the campaign.
How can we help you?
Our brand services can be easily integrated with your next digital campaign. From new product launches to fundraising campaigns, we can help to extend the reach of your message.
Work with us
If you have an upcoming campaign that you think could benefit from our input on digital strategy, a dedicated Sherpa Site, or blogger outreach support we’d love to hear from you. Contact us now to get started.