Web design and digital strategySubscribe Now

Blogger Services

Trail Sherpa is a full service web design and digital strategy firm.  We can help anyone that wants to create their own outdoor website. Whether you’re into hiking, backpacking, climbing, or even mountaineering we can help you tell your stories of adventure online. Building a online store or community for outdoorsy folks? We do that too!

Sherpa Sites

We developed Sherpa Sites, the only hosted blogging platform designed from the ground up to serve the outdoor industry.  The platform is a powerful solution for established outdoor brands or PR/Marketing firms that need a dedicated micro-site for a campaign, event, or new product launch.  Learn more about our Brand Services.

With your own Sherpa Site you can:

  • Publish trail reports or document routes
  • Share photos and videos from your adventures
  • Sell gear and other outdoor products in your online store
  • Build an online community that shares your interests
  • Aggregate all the campaign conversation in one location – your Sherpa Site!
Best of all, content created on all Sherpa Sites is syndicated to TrailSherpa.com to extend your reach and help you build an outdoor-centric audience more quickly.

Basic Website Setup

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This is the perfect solution for anyone just looking for the initial setup that has the skills to build out the content on their own. Sometimes the hardest part is getting started but we can help get you on your way. Trail Sherpa Design will:

  • Establish hosting for you either in our cloud environment or with a provider of your choice.
  • Install the core WordPress platform, framework, and the child theme you’ve chosen.

Then it’s up to you to build out your content.

Website Redesign

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If your site just doesn’t meet your needs it may be better to consider a redesign rather than starting from scratch.

  • It’s much faster to update your site design and add a few elements to make it more effective than to take on the task of starting over.
  • Nearly every element of your existing site can be changed or updated without rebuilding the site structure. And the best part is that when we’re done it will look like a brand new site!

Website Design

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This cradle to grave service caters to the person that has a clear vision for their website but can’t build it on their own or doesn’t have an existing site.

  • Includes all the services of the Basic Website Setup outlined above
  • Full theme customization
  • Plugin and widget configuration
  • Content layout
  • We will work directly with you to build a live site that looks like the vision in your mind.

WordPress Theme Customization

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Many outdoor bloggers and retailers already have an established website and are just looking for a fresh look. The Trail Sherpa Design team has built numerous custom themes for the outdoor-minded blogger and we can build a custom theme for you too.

  • We work with you to create a theme that captures the best design and functional elements of your favorite WordPress themes but is custom built for your needs.
  • Whether you start with one of our themes or a WordPress theme from another source, we can tailor it to your specific needs.

eCommerce Enabled Websites

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The outdoor industry is enjoying growth despite the economy and many websites have integrated eCommerce functionality. If you have a single product, a full product line, or even want to charge for certain digital downloads, the Trail Sherpa Design team can help.

  • We can integrate eCommerce functionality into your site to power all of these things or even help you build a subscription-based website for paying members.
  • eCommerce functionality can be integrated into a new site or into your existing WordPress site. The sky is truly the limit.